Stop Wasting Time Stuffing Your Meta tags with Keywords!
Often abused, regularly overused and completely misunderstood
the keywords tag remains, in error, the focus of webmasters
trying to rank high in the search engines.
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If Only It Were That Simple!
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Google has over 4,000,000,000 pages indexed, imagine if site ranking
really was based on the keyword tags? There are tens of thousands
of sites with similar keyword tags so who ranks in top ten?
The search engines don't care about your keywords tag! They've
learned the hard way they can't trust webmasters with so many
people spamming and using questionable techniques to boost their
rankings.
It would be so simple to take the top most searched on keywords
relevant or not and stuff your keywords with them. Naturally the
search engines have caught on and ignore the keywords tag.
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Then So Why So Much Attention?
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I still routinely see some of the most respected Internet
Marketers discussing and encouraging their use. Issues like:
Should commas be used?
Upper or Lower Case?
Is it bad to repeat a keyword?
but no one asks do they actually do anything?
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What To Believe?
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With the co-called experts still talking about keywords tags so
anxiously it is only normal webmasters still look to it as the
Holy Grail of online marketing.
People cling to the keywords tag because it is something obvious
and tangible
The art or science of ranking high in the search engines is often
referred to as Search Engine Optimization which requires an
understanding of the search engine algorithms.
With words like that involved it is easy to understand why
webmasters still hold onto a Keywords Tag which is so much easier
to get a grip on.
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What's The Solution?
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Forget Stuffing the Keyword Tag!
Take the keywords in your tags and get them into your page
content.
Keyword research, find out what people are actually searching
on and modify your page content accordingly.
Top Ten Rankings aren't as easy as stuffing a keywords tag but
you can get there with some effort!
